For the change, change your wardrobe with Wallapop
With Wallapop you can get a whole bunch of fantastic finds without feeding into the fast fashion machine. If it’s new to you then it’s still new, right? We thought that was so swell cause it means we’re doing our bit to stop global warming and still looking hot to trot. From there was born our concept: To stop climate change, change your wardrobe with Wallapop.
We created a whole bunch of different messaging based on the various targets, communicating to them the various benefits of Wallapop (there are a lot). Amongst them, low prices, easy shipping, making some $$$$, and ah, ya know, saving the planet.
Team
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Brand Creative Supervisor & Art Director.
Supervise the creative campaign with the external partners being the point of contact in Wallapop: coordinating stakeholders, overseeing production, and uphold the artistic direction's quality standards.
Being a creative in-house working in projects with external partners means influence internally to push the boundaries of creativity. -
Global Creative Manager: Natacha Cano
Creative team: Ana Seró, Omar López
Project manager: Raquel Murcia
Digital Team: Anna Carles -
︎︎Creative Agency: Flirt
︎︎Creative Directress: Alba Ciércoles & Chloe Cordon
︎︎︎Creative Team: Claudia Tarrió & Marta Georgia
︎︎︎Producer: Clara Fructuoso
︎︎︎House Production & Directors: Kinki Factory
︎︎︎Photography: Pablo de Pastors